Arturo Millan is one hell of a cross branding expert. How else would you explain the Microsoft and Peugeot connection? Imagine designing a car for Peugeot on the lines of the Xbox theme! How original! His concept involves surfboards as well that bear the Xbox branding. I suppose all this suggests that our friend is a total gaming freak and simply adores the console. Good for Microsoft and Peugeot; what a wonderful connection! More images after the jump 
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